SEO report of simpleandsmart.co.uk

Simple & Smart Insurance - Restaurant Insurance, Car Insurance ...

www.simpleandsmart.co.uk/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.simpleandsmart.co.uk/

Character length : 25

Title
Simple & Smart Insurance - Restaurant Insurance, Car Insurance, Birmingham
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
title: Simple & Smart Insurance - Restaurant Insurance, Car Insurance, Birmingham
url: http://www.simpleandsmart.co.uk/
site_name: Simple & Smart Insurance
type: website

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://simpleandsmart.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/
  • /wp-includes/


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Simple & Smart Insurance - Restaurant Insurance, Car Insurance, Birmingham

Character length : 78

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 15%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
592000
Heading structure in the source code
  • <H1> Simple & Smart Insurance
  • <H1> Restaurant Insurance
  • <H1> Car Insurance
  • <H1> Home Insurance
  • <H1> Landlord Insurance
  • <H2> Restaurant Insurance
  • <H2> Home Insurance
  • <H2> Business Insurance
  • <H2> Car Insurance
  • <H2> Why Choose to Insure with Us?
  • <H3> Latest News
  • <H2> Testimonials
  • <H3> Joanne Carmichael, Cobleys LLP
  • <H2> Follow Us
  • <H2> Newsletter Signup
  • <H2> Our Insurance Cover
Word cloud
  • insurance67
  • cover11
  • quote9
  • get9
  • home8
  • damage7
  • simple6
  • smart6
  • including5
  • property5
  • business5
  • free5
  • theft4
  • provide4
  • party4
  • list4
  • product4
  • full4
  • injuries4
  • fire4
  • accidental4
  • restaurant4
  • liability4
  • car4
  • public3
  • commercial3
  • hmrc3
  • services3
  • policies3
  • metal2
  • house2
  • fleet2
  • new2
  • service2
  • office2
  • management2
  • workers2
  • employers2
  • hospitality2
  • motor2
  • cheap2
  • pet2
  • mechanical2
  • investigation2
  • include2
  • underwriting2
  • hire2
  • electrical2
  • landlord2
  • indemnity2
  • travel2
  • professional2
Keyword matrix
wordtitledescriptionsheading
insurance
cover
quote
get
home
damage
Two Word cloud
  • simple smart4
  • can provide4
  • accidental or fire3
  • provide cover3
  • party property3
  • home insurance3
Three Word cloud
  • injuries to third party4
  • accidental or fire damage4
  • can provide cover3
  • product list get3
  • free electrical mechanical2
  • quote car insurance2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 12 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.10
Flesch Reading Ease
45.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.40
Dale–Chall Readability
7.70
SMOG Index
10.00
Spache Readibility
5.00
Number of letters
3531
Number of words
629
Number of sentences
129
Average words per sentences
5
Number of syllables
1161
Syllables in words
1243
Average syllables in words
1.85
Number of words in first three syllables
182
Percentage of word / syllables
28.93
Words not in Dale-Chall easy-word list
297
Words not in Spache easy-word list
194

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1162px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,586 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/js/slides.min.jquery.js?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/js/jquery.autosize-min.js?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/js/jquery.colorbox-min.js?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/js/commands.js?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/plugins/cookie-law-info/js/cookielawinfo.js?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/js/jquery.json-1.3.js?ver=1.9.8
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/js/gravityforms.min.js?ver=1.9.8
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/style.css
  • http://www.simpleandsmart.co.uk/wp-content/themes/brochure/css/colorbox.css?ver=1
  • http://www.simpleandsmart.co.uk/wp-content/plugins/cookie-law-info/css/cli-style.css?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/plugins/youtube-embed/css/aye-main.css?ver=3.9.19
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/css/formreset.min.css?ver=1.9.8
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/css/formsmain.min.css?ver=1.9.8
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/css/readyclass.min.css?ver=1.9.8
  • http://www.simpleandsmart.co.uk/wp-content/plugins/gravityforms/css/browsers.min.css?ver=1.9.8
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
192.185.197.228
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Car Insurance, ( 0px from top )
  • H1 : Home Insurance, ( 0px from top )
  • H1 : Landlord Insurance, ( 0px from top )
  • H1 : Simple & Smart Insurance , ( 92px from top )
  • H1 : Restaurant Insurance, ( 237px from top )
  • H2 : Restaurant Insurance, ( 472px from top )
  • H2 : Home Insurance, ( 472px from top )
  • H2 : Business Insurance, ( 472px from top )
  • H2 : Car Insurance, ( 472px from top )
  • H3 : Latest News, ( 707px from top )
  • H2 : Testimonials, ( 737px from top )
  • H2 : Why Choose to Insure with Us?, ( 790px from top )
  • H3 : Joanne Carmichael, Cobleys LLP, ( 945px from top )
  • H2 : Newsletter Signup, ( 1022px from top )
  • H2 : Follow Us, ( 1032px from top )
  • H2 : Our Insurance Cover, ( 1144px from top )

 Typos

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